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Commercial photography overview of genres including product photography and lifestyle photography by Natalie Field Photography

Commercial Photography | Overview of Genres

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  • July 7, 2020

Commercial Photography includes many different photographic approaches, including Advertising Photography, Product Photography, Architecture and Interiors, Lifestyle Photography, Corporate Head Shots and Environmental Portraiture and even Art Reproduction. Although it may encompass a wide variety of photographic genres, commercial photography shares a main objective: to sell a product to a pre-determined target market. The word “product” in this context refers to not only an actual product, but also includes other marketable features like a service, experience, place or even a person.

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  • Under : Commercial

Self-Tape tutorial for actors and models for auditions and video chat photoshoots by Natalie Field Photography

Tips for shooting a stunning Self-Tape

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  • May 18, 2020

A self-tape is an audition that the actor films on their own and delivers electronically to their agent to be sent on to the casting director upon approval. Your agent will provide you with the sides, instructions and a deadline. It is then up to you to film, edit, and return it to them on time. 

These days, self-tapes are not only used for casting talent, but may even be utilised as the actual footage in a production. That is why capturing quality video is so important. It will give you an advantage over your competition.

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  • Under : Commercial, Fashion, Workshops

Graphic services and photography services combined in brochure to serve as advertising for product for Cobb by Natalie Field and Matthew Harvey at Field Photography

Services | Photography, Design & Motion

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  • January 25, 2019
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Natalie Field Photography has expanded its core services to include photography, design and motion for a digital experience that can be applied to commercial advertising campaigns, catalogues, social content and more.


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  • Under : Branding, Commercial

2018 Photography Project Highlights

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  • December 14, 2018

This year we were interviewed by Art Africa, Outdoor Photo and Being Freelance. And saw our work published in magazines like House and Leisure, Vision Magazine and Creative Feel. We worked on campaigns for both established and new clients; utilizing our talents in art direction, photography, retouching, moving images and design to create unique narratives for their products. To celebrate our success, we would like to share highlights from our 2018 photography projects!

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  • Under : Commercial, Features

yoga photography of group yoga session at Cheryl's yoga studio Johannesburg fine art photography portraiture black and white low key lighting with Photon and Vanguard South Africa by Natalie Field

Yoga Photography | The why and how of yoga portraiture

  • 2 comments/
  • February 24, 2017

Since working on the fine art projects Breathe in… Breathe out… Let the human in… (2014) and Animal Within (2015), my love for working with the human form has only deepened. Dance and yoga photography inspires me to celebrate my own body.Read More

  • Under : Commercial, Portraiture

Scorched Earth | Wendy Gers | Book Launch

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  • August 28, 2016

Book launch of Scorched Earth: 100 Years of Southern African Potteries by Wendy Gers.

It is with great excitement and pride that I attended the Scorched Earth book launch this past week. Read More

  • Under : Commercial, Features

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